diff --git a/desktop/flipper-ui-core/src/sandy-chrome/appinspect/LaunchEmulator.tsx b/desktop/flipper-ui-core/src/sandy-chrome/appinspect/LaunchEmulator.tsx
index f77efe681..19b4eaf3c 100644
--- a/desktop/flipper-ui-core/src/sandy-chrome/appinspect/LaunchEmulator.tsx
+++ b/desktop/flipper-ui-core/src/sandy-chrome/appinspect/LaunchEmulator.tsx
@@ -8,12 +8,12 @@
  */
 
 import React, {useEffect, useState} from 'react';
-import {Modal, Button, message, Alert, Menu, Dropdown} from 'antd';
+import {Modal, Button, message, Alert, Menu, Dropdown, Typography} from 'antd';
 import {
-  AppleOutlined,
   PoweroffOutlined,
   MoreOutlined,
-  AndroidOutlined,
+  HeartOutlined,
+  HeartFilled,
 } from '@ant-design/icons';
 import {Store} from '../../reducers';
 import {useStore} from '../../utils/useStore';
@@ -22,12 +22,16 @@ import {
   Spinner,
   renderReactRoot,
   withTrackingScope,
+  useLocalStorageState,
+  theme,
 } from 'flipper-plugin';
 import {Provider} from 'react-redux';
 import {IOSDeviceParams} from 'flipper-common';
 import {getRenderHostInstance} from 'flipper-frontend-core';
 import SettingsSheet from '../../chrome/SettingsSheet';
 import {Link} from '../../ui';
+import {chain, uniq, without} from 'lodash';
+import {ReactNode} from 'react-markdown';
 
 const COLD_BOOT = 'cold-boot';
 
@@ -90,6 +94,17 @@ export const LaunchEmulatorDialog = withTrackingScope(
     const [waitingForAndroid, setWaitingForAndroid] = useState(androidEnabled);
     const waitingForResults = waitingForIos || waitingForAndroid;
 
+    const [favoriteVirtualDevices, setFavoriteVirtualDevices] =
+      useLocalStorageState<string[]>('favourite-virtual-devices', []);
+
+    const addToFavorites = (deviceName: string) => {
+      setFavoriteVirtualDevices(uniq([deviceName, ...favoriteVirtualDevices]));
+    };
+
+    const removeFromFavorites = (deviceName: string) => {
+      setFavoriteVirtualDevices(without(favoriteVirtualDevices, deviceName));
+    };
+
     useEffect(() => {
       if (!iosEnabled) {
         return;
@@ -131,70 +146,105 @@ export const LaunchEmulatorDialog = withTrackingScope(
     }
 
     const items = [
-      ...(androidEmulators.length > 0
-        ? [<AndroidOutlined key="android logo" />]
-        : []),
-      ...androidEmulators.map((name) => {
-        const launch = (coldBoot: boolean) => {
-          getRenderHostInstance()
-            .flipperServer.exec('android-launch-emulator', name, coldBoot)
-            .then(onClose)
-            .catch((e) => {
-              console.error('Failed to start emulator: ', e);
-              message.error('Failed to start emulator: ' + e);
-            });
-        };
-        const menu = (
-          <Menu
-            onClick={({key}) => {
-              switch (key) {
-                case COLD_BOOT: {
-                  launch(true);
-                  break;
-                }
-              }
-            }}>
-            <Menu.Item key={COLD_BOOT} icon={<PoweroffOutlined />}>
-              Cold Boot
-            </Menu.Item>
-          </Menu>
-        );
-        return (
-          <Dropdown.Button
-            key={name}
-            overlay={menu}
-            icon={<MoreOutlined />}
-            onClick={() => launch(false)}>
-            {name}
-          </Dropdown.Button>
-        );
-      }),
-      ...(iosEmulators.length > 0 ? [<AppleOutlined key="ios logo" />] : []),
-      ...iosEmulators.map((device) => (
-        <Button
-          key={device.udid}
-          onClick={() =>
+      androidEmulators.length > 0 ? (
+        <Title key="android-title" name="Android emulators" />
+      ) : null,
+      ...chain(
+        androidEmulators.map((name) => ({
+          name,
+          isFavorite: favoriteVirtualDevices.includes(name),
+        })),
+      )
+        .sortBy((item) => [!item.isFavorite, item.name])
+        .map(({name, isFavorite}) => {
+          const launch = (coldBoot: boolean) => {
             getRenderHostInstance()
-              .flipperServer.exec('ios-launch-simulator', device.udid)
-              .catch((e) => {
-                console.warn('Failed to start simulator: ', e);
-                message.error('Failed to start simulator: ' + e);
-              })
+              .flipperServer.exec('android-launch-emulator', name, coldBoot)
               .then(onClose)
-          }>
-          {device.name}
-        </Button>
-      )),
-    ];
+              .catch((e) => {
+                console.error('Failed to start emulator: ', e);
+                message.error('Failed to start emulator: ' + e);
+              });
+          };
+          const menu = (
+            <Menu
+              onClick={({key}) => {
+                switch (key) {
+                  case COLD_BOOT: {
+                    launch(true);
+                    break;
+                  }
+                }
+              }}>
+              <Menu.Item key={COLD_BOOT} icon={<PoweroffOutlined />}>
+                Cold Boot
+              </Menu.Item>
+            </Menu>
+          );
+          return (
+            <VirtualDeviceRow
+              key={name}
+              addToFavorites={addToFavorites}
+              removeFromFavorites={removeFromFavorites}
+              isFavorite={isFavorite}
+              name={name}>
+              <Dropdown.Button
+                overlay={menu}
+                icon={<MoreOutlined />}
+                onClick={() => launch(false)}>
+                {name}
+              </Dropdown.Button>
+            </VirtualDeviceRow>
+          );
+        })
+        .value(),
+
+      iosEmulators.length > 0 ? (
+        <Title key="android-title" name="iOS Simulators" />
+      ) : null,
+      ...chain(iosEmulators)
+        .map((device) => ({
+          device,
+          isFavorite: favoriteVirtualDevices.includes(device.name),
+        }))
+        .sortBy((item) => [!item.isFavorite, item.device.name])
+        .map(({device, isFavorite}) => (
+          <VirtualDeviceRow
+            key={device.udid}
+            addToFavorites={addToFavorites}
+            removeFromFavorites={removeFromFavorites}
+            isFavorite={isFavorite}
+            name={device.name}>
+            <Button
+              type="default"
+              key={device.udid}
+              style={{width: '100%'}}
+              onClick={() =>
+                getRenderHostInstance()
+                  .flipperServer.exec('ios-launch-simulator', device.udid)
+                  .catch((e) => {
+                    console.warn('Failed to start simulator: ', e);
+                    message.error('Failed to start simulator: ' + e);
+                  })
+                  .then(onClose)
+              }>
+              {device.name}
+            </Button>
+          </VirtualDeviceRow>
+        ))
+        .value(),
+    ].filter((item) => item != null);
 
     const loadingSpinner = (
       <>
-        {waitingForResults && <Spinner />}
+        {waitingForResults && <Spinner key="spinner" />}
         {!waitingForResults && items.length === 0 && (
           <Alert
+            key=" alert-nodevices"
             message={
               <>
-                No emulators available. <br />
+                No virtual devices available.
+                <br />
                 <Link href="http://fbflipper.com/docs/getting-started/troubleshooting/general/#i-see-no-emulators-available">
                   Learn more
                 </Link>
@@ -210,10 +260,10 @@ export const LaunchEmulatorDialog = withTrackingScope(
         visible
         centered
         onCancel={onClose}
-        title="Launch Emulator"
+        title="Launch Virtual device"
         footer={null}
         bodyStyle={{maxHeight: 400, height: 400, overflow: 'auto'}}>
-        <Layout.Container gap>
+        <Layout.Container gap="medium">
           {items.length ? items : <></>}
           {loadingSpinner}
         </Layout.Container>
@@ -221,3 +271,52 @@ export const LaunchEmulatorDialog = withTrackingScope(
     );
   },
 );
+
+const FavIconStyle = {fontSize: 16, color: theme.primaryColor};
+
+function Title({name}: {name: string}) {
+  return (
+    <Typography.Title style={{padding: 4}} level={3} key={name}>
+      {name}
+    </Typography.Title>
+  );
+}
+
+function VirtualDeviceRow({
+  isFavorite,
+  name,
+  addToFavorites,
+  removeFromFavorites,
+  children,
+}: {
+  children: ReactNode;
+  isFavorite: boolean;
+  name: string;
+  addToFavorites: (deviceName: string) => void;
+  removeFromFavorites: (deviceName: string) => void;
+}) {
+  return (
+    <Layout.Horizontal gap="medium" center grow key={name}>
+      {children}
+      {isFavorite ? (
+        <HeartFilled
+          testing-id="favorite"
+          aria-label="favorite"
+          onClick={() => {
+            removeFromFavorites(name);
+          }}
+          style={FavIconStyle}
+        />
+      ) : (
+        <HeartOutlined
+          testing-id="not-favorite"
+          aria-label="not-favorite"
+          onClick={() => {
+            addToFavorites(name);
+          }}
+          style={FavIconStyle}
+        />
+      )}
+    </Layout.Horizontal>
+  );
+}
diff --git a/desktop/flipper-ui-core/src/sandy-chrome/appinspect/__tests__/LaunchEmulator.spec.tsx b/desktop/flipper-ui-core/src/sandy-chrome/appinspect/__tests__/LaunchEmulator.spec.tsx
index ed421d9a6..ec7063e51 100644
--- a/desktop/flipper-ui-core/src/sandy-chrome/appinspect/__tests__/LaunchEmulator.spec.tsx
+++ b/desktop/flipper-ui-core/src/sandy-chrome/appinspect/__tests__/LaunchEmulator.spec.tsx
@@ -16,6 +16,7 @@ import {LaunchEmulatorDialog} from '../LaunchEmulator';
 import {createRootReducer} from '../../../reducers';
 import {sleep} from 'flipper-plugin';
 import {getRenderHostInstance} from 'flipper-frontend-core';
+import {last} from 'lodash';
 
 test('Can render and launch android apps - no emulators', async () => {
   const store = createStore(createRootReducer());
@@ -43,11 +44,12 @@ test('Can render and launch android apps - no emulators', async () => {
     </Provider>,
   );
 
-  expect(await renderer.findByText(/No emulators/)).toMatchInlineSnapshot(`
+  expect(await renderer.findByText(/No virtual devices/))
+    .toMatchInlineSnapshot(`
     <div
       class="ant-alert-message"
     >
-      No emulators available. 
+      No virtual devices available.
       <br />
       <a
         class="ant-typography"
@@ -126,6 +128,12 @@ test('Can render and launch android apps', async () => {
 
   expect(await renderer.findAllByText(/emulator/)).toMatchInlineSnapshot(`
     [
+      <h3
+        class="ant-typography"
+        style="padding: 4px;"
+      >
+        Android emulators
+      </h3>,
       <span>
         emulator1
       </span>,
@@ -152,3 +160,69 @@ test('Can render and launch android apps', async () => {
     ]
   `);
 });
+
+test('Favouriting a virtual device brings it to the top', async () => {
+  const store = createStore(createRootReducer());
+
+  const exec = jest.fn().mockImplementation(async (cmd) => {
+    if (cmd === 'android-get-emulators') {
+      return ['emulator1', 'emulator2'];
+    }
+  });
+
+  getRenderHostInstance().flipperServer.exec = exec;
+
+  store.dispatch({
+    type: 'UPDATE_SETTINGS',
+    payload: {
+      ...store.getState().settingsState,
+      enableAndroid: true,
+    },
+  });
+  const onClose = jest.fn();
+
+  const renderer = render(
+    <Provider store={store}>
+      <LaunchEmulatorDialog onClose={onClose} />
+    </Provider>,
+  );
+
+  await sleep(1); // give exec time to resolve
+
+  expect(await renderer.findAllByText(/emulator/)).toMatchInlineSnapshot(`
+    [
+      <h3
+        class="ant-typography"
+        style="padding: 4px;"
+      >
+        Android emulators
+      </h3>,
+      <span>
+        emulator1
+      </span>,
+      <span>
+        emulator2
+      </span>,
+    ]
+  `);
+
+  const lastFavourite = last(renderer.getAllByLabelText('not-favorite'))!;
+  fireEvent.click(lastFavourite);
+
+  expect(await renderer.findAllByText(/emulator/)).toMatchInlineSnapshot(`
+    [
+      <h3
+        class="ant-typography"
+        style="padding: 4px;"
+      >
+        Android emulators
+      </h3>,
+      <span>
+        emulator2
+      </span>,
+      <span>
+        emulator1
+      </span>,
+    ]
+  `);
+});