diff --git a/desktop/app/src/dispatcher/plugins.tsx b/desktop/app/src/dispatcher/plugins.tsx
index 08a9214c1..850ccc9c5 100644
--- a/desktop/app/src/dispatcher/plugins.tsx
+++ b/desktop/app/src/dispatcher/plugins.tsx
@@ -68,7 +68,7 @@ export default (store: Store, _logger: Logger) => {
 
   sideEffect(
     store,
-    {name: 'setupMenuBar', throttleMs: 100},
+    {name: 'setupMenuBar', throttleMs: 1000, fireImmediately: true},
     (state) => state.plugins,
     (plugins, store) => {
       setupMenuBar(
diff --git a/desktop/app/src/utils/__tests__/sideEffect.node.tsx b/desktop/app/src/utils/__tests__/sideEffect.node.tsx
index 477a7ead2..b56bd0a69 100644
--- a/desktop/app/src/utils/__tests__/sideEffect.node.tsx
+++ b/desktop/app/src/utils/__tests__/sideEffect.node.tsx
@@ -221,4 +221,26 @@ describe('sideeffect', () => {
     await sleep(100);
     expect(events).toEqual(['counter: 1', 'counter: 3', 'counter: 5']);
   });
+
+  test('can fire immediately', async () => {
+    store.dispatch({type: 'inc'});
+    store.dispatch({type: 'inc'});
+
+    unsubscribe = sideEffect(
+      store,
+      {name: 'test', throttleMs: 1, fireImmediately: true},
+      (s) => s,
+      (s) => {
+        events.push(`counter: ${s.counter.count}`);
+      },
+    );
+
+    expect(events).toEqual(['counter: 2']);
+    store.dispatch({type: 'inc'});
+    store.dispatch({type: 'inc'});
+    // arrive as a single effect
+    await sleep(10);
+    expect(events).toEqual(['counter: 2', 'counter: 4']);
+    unsubscribe?.();
+  });
 });
diff --git a/desktop/app/src/utils/sideEffect.tsx b/desktop/app/src/utils/sideEffect.tsx
index 840fd086b..b9097be5b 100644
--- a/desktop/app/src/utils/sideEffect.tsx
+++ b/desktop/app/src/utils/sideEffect.tsx
@@ -28,7 +28,7 @@ export function sideEffect<
   State = Store extends ReduxStore<infer S, any> ? S : never
 >(
   store: Store,
-  options: {name: string; throttleMs: number},
+  options: {name: string; throttleMs: number; fireImmediately?: boolean},
   selector: (state: State) => V,
   effect: (selectedState: V, store: Store) => void,
 ): () => void {
@@ -54,9 +54,9 @@ export function sideEffect<
     const duration = lastRun - start;
     if (duration > 15 && duration > options.throttleMs / 10) {
       console.warn(
-        `Side effect '${
-          options.name
-        }' took ${duration}ms, which exceeded its budget of ${Math.floor(
+        `Side effect '${options.name}' took ${Math.round(
+          duration,
+        )}ms, which exceeded its budget of ${Math.floor(
           options.throttleMs / 10,
         )}ms. Please make the effect faster or increase the throttle time.`,
       );
@@ -84,6 +84,10 @@ export function sideEffect<
     );
   });
 
+  if (options.fireImmediately) {
+    run();
+  }
+
   return () => {
     clearTimeout(timeout);
     unsubscribe();